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Customers Don't Love You Because You Rank High
There are “best practices” for increasing conversions, whether it's PPC landing pages, shopping cart and forms, or any page on your web site intended to bring in revenue, traffic or referrals from satisfied customers.
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Tag Archives: Ecommerce
Simple Tips for Selling Womens Gifts Online
With Mother’s Day coming, as well as the April hot weather wake-up call for summer here in the East coast of the USA, where we hit over 90 degree weather, I thought I’d address web sites that sell beauty products … Continue reading
Posted in Persuasive Architecture, User Centered Design
Tagged Ecommerce, marketing to women
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Cre8pc Usability Tip: Avoid Losing This Customer
Here is a tip for e-commerce web sites with shopping carts that indicate “Out of Stock” for items that are sold out. You may avoid cart abandonment by answering this question: “Are you getting in any more?” When testing shopping … Continue reading
Internet Shopping Usability Means Let Them Buy It Online
For my next installment for Just Behave, at Search Engine Land, I described an online shopping experience that ended in no sale, even after checking out 10 web sites for the same product. Internet Shopping Usability: No Guidance, No Interaction, … Continue reading

