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Cre8pc

was launched in 1996 by Kim Krause Berg as a teaching site for search engine optimization. It morphed in 2002 to focus on Holistic Usability and SEO. Kim founded Cre8asiteforums in 1998, which was acquired by Internet Marketing Ninjas in 2012.

This website will change again August 2014 into a completely new venture with a different purpose.

One of my favorite ways of offering my help is to be “on call” to clients. These are the folks who likely already worked with me and know that I don’t mind their out-of-the-blue, “Hey, are we doing this right?”Read more…

A famous true story in Human Factors/Usability circles is the one where Rolf Molich ran a study called CUE-2, where nine teams did usability testing on Microsoft’s Hotmail email system. All nine came back with different types of reports, notingRead more…

There was so much hoopla over the story about print news headline writing being influenced by search engine marketing techniques that I ignored all the links to those stories. I just wasn’t inspired to read them. Reason? Boring! Repetition! YawnRead more…

It’s difficult to communicate passion and enthusiasm on the Internet by design alone. Do you try? Does it matter to web site usability? Will a spirited approach help tease out a coveted link from another website? You bet! Tell MeRead more…

Suddenly, with passion and close scrutiny, web site owners are discovering their web site navels. It’s the same thing as watching my kids discover their belly buttons for the first time. Without fail, each of them has asked, “Mom? WhatRead more…

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