Comments for Cre8pc Blended Usability and SEO

Comment on Web Accessibility: A Shared Responsibility by Joe Dolson

Joe Dolson — Tue, 10 Jan 2012 18:33:16 +0000

Thanks, Kim! You can also watch the presentation on Vimeo, if you're interested!

Comment on Capitol One Owns CNN by Colleen Shumway

Colleen Shumway — Fri, 23 Dec 2011 22:44:01 +0000

The only thing that could make this worse would be a massive pop-up that shows up randomly while reading an article. All parties involved would probably be better off with just one or two ads total on the page.

Comment on Capitol One Owns CNN by Tue Skaarup

Tue Skaarup — Sat, 17 Dec 2011 19:18:51 +0000

Of course it is overkill and these banner types are also common on many Danish media.

Traditional interruptive advertising today gives less result than earlier, so what is traditionally minded advertisers to do? What they can do: Bigger, more interruption, more noise.

Luckily that approach will kill itself eventually.

Comment on Ads Rile Google? Bah. What about we Humans? by Jon

Jon — Wed, 16 Nov 2011 15:29:27 +0000

That is all very well if you are selling a product, but for news and information sites adverts are a vital part of the business model.

We all know that Google makes its money from advertising. Google likes advertising. It is not going to penalise sites for having adverts.

I think that for now the only thing anyone should take from Matt Cutts’ comments at Pubcon are:

“make it difficult for people”

That’s it. If the ad is not in the way, not blocking the content, not asking you to close it before you can read the page, then it is probably going to be OK. Hardly any sites of real quality have pop-ups these days anyway, they are usually the work of the desperate.

I also think that it is nice of Google to give a fair warning of a policy change.

Comment on Ads Rile Google? Bah. What about we Humans? by Nick Stamoulis

Nick Stamoulis — Wed, 16 Nov 2011 14:54:29 +0000

There are many reasons not to include ads on a website that you are using for business. They can be a distraction to visitors and may even result in a visitor clicking away from your page. Sure, you may get a few dollars but a visitor is more valuable when they actually spend time on your page and purchase something from you. Since Google is now taking ads into account when ranking a site, I’d think twice before using them.