Did You Know?
Customers Don't Love You Because You Rank High
There are “best practices” for increasing conversions, whether it's PPC landing pages, shopping cart and forms, or any page on your web site intended to bring in revenue, traffic or referrals from satisfied customers.
I promise you that after 17 years as a search engine marketer and persuasive design and user experience testing consultant, I bring powerful skills and solutions to give your web site an immediate conversions lift.
Here's a brief look at how I can help: Internet Marketing Ninjas Usability and User Interface Analyst.
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Category Archives: User Centered Design
UserTesting.com Adds Kim Krause Berg to Forms Treasure Trove
Forms on websites are one of the usability conversions topics I write about and one of my favorite areas to test because they always have issues. From understandability to readability to ease of use, online forms are famously frustrating to … Continue reading
Posted in Usability, User Centered Design
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Usability or SEO: Whose Side Are You On?
There remains an ocean between human factors/usability/user experience design and testing and search engine optimization, marketing and internet marketing practices, with no bridge to cross over. What’s worse, few are willing to build that bridge. Perhaps it’s because every time … Continue reading
Revenge of the User Friendly Web Site
When Google’s Matt Cutts announced that the search engine hoped to protect searchers from “bad” merchants, I jumped at the chance to help them by suggesting user friendly sites. But, as I wrote today in Google Needs Proof Your Business … Continue reading
Posted in Ecommerce, Google, Recent, User Centered Design
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