Category: User Centered Design

In the space of a few days, two separate articles were published on the same topic, but from different perspectives. The writers discuss Usability/User Experience, Project Management and Search Engine Marketing practices, where they collide or fit like a glove. Each article is eye opening for those of you who work in enterprise development. You know the politics and difficulties in something as basic as communication between departments and the different skills and practices brought to the table. In orderRead more…

The following are my recommendations for usability, user experience, captology and accessibility resources and support. Companies UsabilityEffect.com, Kim Krause Berg, Full Service Usability, SEO and Web Design UserEffect.com, Dr. Peter J. Meyers Joe Dolson Accessibility, Joe Dolson UIE, Jared Spool FutureNow, Bryan and Jeffrey Eisenberg UserCentric Closed Loop Marketing, Lance Loveday Blogs Cre8pc Usability and Holistic SEO Experientia, Putting People First Functioning Form, LukeW OutofmyGord, Gord Hotchkiss UsabilityCounts WinningExperiences, Colleen Jones SixRevisions Logic and Emotion, David Armano UserGlue StephenSpencer UXBoothRead more…

I love testing web applications.  As you might imagine, I’ve seen many in my work.  I admire web designers who create beautifully understandable, user centric procedures. One application that never fails to drive everyone crazy are travel sites that try to do it all. Their applications attempt to book a flight, hotel room and rent a car. Alone, these tasks can be confusing to do online. Add them all together and something is bound to be a source of confusionRead more…

If a web site falls in the search engine forest, would anyone hear it? If the web site belonged to Victoria’s Secret, it wouldn’t be missed by a shopper like my daughter. She doesn’t need search engines to find the site because they send her discount cards in the mail every month to lure her with 20% off or “Buy One, Get One Free” offers. They know she uses them and bribes mom to come to their store so sheRead more…

Here is an example of what happens around the world over and over again.  The Marketing Department for a big company buys up ad space and pay per click ads in search engines, spending about $250,000, to advertise the launch of a new online product . The product is still in QA, not signed off on, not even ready for Production. It’s literally not working, not passing performance testing and has had no user or usability testing whatsoever. Management demandsRead more…

Cooper’s latest journal is out and inside it contains a fascinating teaser article called Beautiful Monsters David Fore authors part one of a pending series on the topic he calls “Ecosytem-Centered Design”. The problem comes when UCD is taken too literally, for it can also promote a myopia that blurs what’s outside the immediate reach of individuals, preventing us from clearly seeing the inter-woven social, industrial, and environmental ecologies within which people live and companies exist. This must change. WhetherRead more…

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