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Customers Don't Love You Because You Rank High
There are “best practices” for increasing conversions, whether it's PPC landing pages, shopping cart and forms, or any page on your web site intended to bring in revenue, traffic or referrals from satisfied customers.
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Category Archives: Usability Publications
Search Engine Help for Web Site Owners
Of the many hurdles surrounding the effort of getting one’s website safely and promptly into search engines, the one skill that is least discussed, is also the most frustrating. This is the one that will make or break trust between … Continue reading
Posted in Kim Krause Berg, Usability Publications
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Fresh Egg Announces The SEO Intern Training Programme
Two programs, enthusiastically launched by Fresh Egg, in the UK, are intended to provide intimate, hands on work experience with professional search engine marketers, Lee Colbran and Ammon Johns. This is an opportunity to get real-world work experience from prestigious … Continue reading
Posted in Kim Krause Berg, Usability Publications
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What Makes Someone a Great Mentor?
A recent topic picked up by some of the blogs I read is on mentors. Specifically, for the search engine marketing industry, the question was asked How can I get started and learn what you know? in a blog post … Continue reading
Posted in Ecommerce, Family Life, Kim Krause Berg, Usability Publications
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