Category: Usability Publications

While I’m in the process of bulldozing this site, I found two very cool Usability finds too good not to share if you love freebies. Visit  Download Free UX Books Free UX Research Tools by ZURB Thanks ActualInsights for aiding and abetting my UX addiction.

The only that pours slower than molasses is universal acceptance of how well search engine marketing and user experience design work together. How long have I been writing here on the topic? Eleven years. Five people actually get it. Interest in the Usability and SEO combo is growing but mostly from the search engine marketing camp. Some of the more famous of my friends in the SEO industry have been including usability audits with their services for years. A fewRead more…

I love to write for the Just Behave usability and seo column at Search Engine Land. Every month we have a deadline and each time I hit a brick wall with no idea what to write about. And then…the stuff just comes. Today’s article is called It’s A Fatal Mistake To Copy Successful Web Sites, I relate a true experience. During the Q & A part of a session at a search marketing conference in which I spoke, someone askedRead more…

The following are my recommendations for usability, user experience, captology and accessibility resources and support. Companies UsabilityEffect.com, Kim Krause Berg, Full Service Usability, SEO and Web Design UserEffect.com, Dr. Peter J. Meyers Joe Dolson Accessibility, Joe Dolson UIE, Jared Spool FutureNow, Bryan and Jeffrey Eisenberg UserCentric Closed Loop Marketing, Lance Loveday Blogs Cre8pc Usability and Holistic SEO Experientia, Putting People First Functioning Form, LukeW OutofmyGord, Gord Hotchkiss UsabilityCounts WinningExperiences, Colleen Jones SixRevisions Logic and Emotion, David Armano UserGlue StephenSpencer UXBoothRead more…

I’ve been thinking about two popular discussions currently taking place in the search engine marketing industry about “Seo Rock Stars”. First was Lee Odden’s, The Fallacy of SEO Celebrity, which was followed up with Rand Fishkin’s take in The Desire for Fame in the SEO World. Both men flung the doors wide open. I enjoy any discussion that offers up a chance to look at where we are as people, community or industry. There are far less rock star personalitiesRead more…

Some time last year I realized my association with the search engine optimization and marketing industry might change because the atmosphere was getting partisan. Bad feelings between leaders were festering and it didn’t take much of a nudge to start a rumble. The situation isn’t improving and I wonder why. Case in point is a recent bit of flap over an article that went out by someone well respected, which in hindsight was an error in judgment. Apologies have beenRead more…

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