Category Archives: Persuasive Architecture

First, Convince Me to Trust You

Holly Buchanan from FutureNow has a fun blog post called Would You Buy A Bra From This Man? I watched it and no, I would not. She’s seeking comments on the video advertisement. I responded with mine. But I’m really … Continue reading

Posted in Kim Krause Berg, Marketing, Persuasive Architecture | Leave a comment

Do We Even WANT To Persuade Website Visitors Who Ignore Marketing?

I’ve been working on websites since 1995 and, eleven years later, we are still trying to understand how to build a good one. Nobody agrees on what works best. Nor do they agree on how to make some work better. … Continue reading

Posted in Kim Krause Berg, Persuasive Architecture | Comments Off