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Category Archives: Persuasive Architecture
Recommended Reading for Ecommerce Sites – Checkout Design Usability Data
IF you own or are working on an ecommerce website and have questions about user interface that converts, you may like The State Of E-Commerce Checkout Design 2012 Here’s a walkthrough of just a handful of the interesting stats we’ve … Continue reading
Does Your Web Site Content Influence Action?
The science of usability goes far beyond navigation logic and decorated links. User experience includes making a lasting impression, which helps with word-of-mouth marketing. Is the site clear about its objectives? Does each page motivate you to read more? Does … Continue reading
Posted in Persuasive Architecture, Usability
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Quick Second Credibility Usability Test
In a Lance Loveday’s article called Designing For The Subconscious Mind, he described his experiences when showing two different web site pages to an audience a half second apart. He then asked the participants which web site they’d prefer to … Continue reading
