SES NY Speaker Deadlines and Pre-Agenda Pricing
Today is the last day for pre-agenda discount pricing for those heading for the New York Search Engine Strategies conference in March. The New York conference is very popular, with education, training and networking opportunities in abundance. This is not one to miss! Register today for your pre-agenda pricing, plus another 20% discount. They have also announced speaker deadlines, which are around the corner. Go to SES New York 2012 Deadlines Proposing a session: Jan 31 Speaking submission:...
Read MoreGreetings from SES San Francisco: My Favorite Photos (so far)
I’m in San Francisco this week for Connected Marketing Week and Search Engine Strategies, San Francisco, 2011, blogging for Libeck Integrated Marketing, where I am a Usability/SEO/Project Manager. The next few days I’ll be bringing you some coverage of a few sessions (there are over 200!), and my favorite photos. So to start with: Packed Crowds at Week of Digital Marketing Training: SES San Franciso 2011 There are some interesting new things to note Social Marketing on a Budget...
Read MoreSEO Referrals and Setting the Record Straight
Due to the continued increase in work requests coming my way, I wanted to take the opportunity to clear up some confusion and share who I pass my overload to. Firstly, I am and always have been a solo artist. This means I get booked up in advance. The work comes from me only. Yes, I get requests from people who wish to join me and grow a real company, but I’ve never able to fit that in. Why? I started out as a single mom in the mid-90′s. Every drop of income was needed for...
Read MoreThe Impact of Battling SEO Spam
A couple weeks ago I lashed out at people, places and things pretty much everywhere I went. I was so angry and later, depressed, without understanding why. Giving Tree Most everyday I get to look at trees out my windows because I live among them and working from home gives me this gift. I consider every tree to be a Giving Tree. When I want to be strong and centered, I visualize being Grandmother Willow, only younger and without gray hair. I want to be tall, graceful, and grounded in the...
Read MoreWhere Are Skilled, Generous SEO’s?
In the early days of the Internet free help was everywhere. If you were willing to learn and could take criticism, you could learn how to be a web designer, SEO or programmer. The only investment was your time and a willingness to give back. Communities grew out of the need to get jobs done properly. I started out as a moderator for an email list in 1995. While I worked full-time during the daytime in User Interface design, at night I freelanced in SEO for dirt cheap and I taught online...
Read MoreMy Response to an UnSolicited Letter from Yet Another SEO Rip-Off
In 1996 I published an article about SEO rip-offs, where I exposed the ways in which they commit fraud. I wrote it because the company I worked for signed up for services that I needed to re-do myself and repair the damage from. While I received death threats and angry emails for exposing those people, (I never mentioned any names, just practices), I have no problem calling out those who give search engine optimization and marketing a bad reputation by continuing the practices of con artistry,...
Read MoreInformation Architecture Session Held at SES New York
As web site development requires intricate skills and knowledge of ever-changing technical skills, the traditional session on Site Architecture at the Search Engine Strategies conferences continues to inspire the audience. I will be joined by Adam Audette, Shari Thurow and Kristjan Mar Hauksson on Tuesday, March 23, in New York city to present Successful Information Architecture (previously known as Successful Site Architecture). In addition to the (outdated) description below, we cover...
Read MoreInternet Marketing Awards and Contests Do Not Cover Entire Industry
Being recognized by one’s peers can be a happy moment. It’s far better than being ignored. But what happens when your name appears on a winner’s list and you don’t know why it got there? What about awards lists that name people you know don’t deserve to be there or there are exceptional people who were left off the list? I wrote about a contest in December that didn’t make sense to me. With today’s winners announcement for that contest came a viable...
Read MoreInformation Architecture for SEO and Usability Slides
This is a bit longer than the version I delivered (I cut some slides). Slides are from my talk at SES Chicago 2009, Successful Site Architecture session. Information Architecture for SEO and UX View more presentations from Kim Krause...
Read MoreA Quiet Historical Step for SES Chicago 2009
As I head into my 15 year (February 1995) of working in the web design, marketing and usability space, it has been this year that has been the most unique. What finally happened, after years and years of writing on the friendly relationship between SEO and Usability, is that the message is understood and gaining acceptance. I’ve been partnered with a select minority of forward thinking SEO’s for 6 or so years. It’s taken that long for the rest of the industry to catch on to...
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