Category Archives: Marketing

Lazy, Greedy, Incompetent: Marketers, Management and Web Developers

Here is an example of what happens around the world over and over again.  The Marketing Department for a big company buys up ad space and pay per click ads in search engines, spending about $250,000, to advertise the launch … Continue reading

Posted in Marketing, Today's Finds, User Centered Design | 3 Comments

Kim Krause Berg Interviews Future Now’s Holly Buchanan

When it comes to marketing to women on the Internet, there’s only one person I turn to for advice and insight, and that’s Holly Buchanan. When she and Michelle Miller wrote The Soccer Mom Myth, Today’s Female Consumer: Who She … Continue reading

Posted in Interviews, Kim Krause Berg, Marketing | 1 Comment

Do You Support Your Favorite Bloggers?

NOT EVEN BEING NOMINATED for Hottest Female Blogger, hurt my feelings is a giant relief! Because as it goes, several of my friends were nominated by their fans and made the Hottest Female Blogger Calendar poll. I was faced with … Continue reading

Posted in Inspiration, Marketing | 1 Comment