Did You Know?
Customers Don't Love You Because You Rank High
There are “best practices” for increasing conversions, whether it's PPC landing pages, shopping cart and forms, or any page on your web site intended to bring in revenue, traffic or referrals from satisfied customers.
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Category Archives: Marketing
Lazy, Greedy, Incompetent: Marketers, Management and Web Developers
Here is an example of what happens around the world over and over again. The Marketing Department for a big company buys up ad space and pay per click ads in search engines, spending about $250,000, to advertise the launch … Continue reading
Posted in Marketing, Today's Finds, User Centered Design
3 Comments
Kim Krause Berg Interviews Future Now’s Holly Buchanan
When it comes to marketing to women on the Internet, there’s only one person I turn to for advice and insight, and that’s Holly Buchanan. When she and Michelle Miller wrote The Soccer Mom Myth, Today’s Female Consumer: Who She … Continue reading
Posted in Interviews, Kim Krause Berg, Marketing
1 Comment
Do You Support Your Favorite Bloggers?
NOT EVEN BEING NOMINATED for Hottest Female Blogger, hurt my feelings is a giant relief! Because as it goes, several of my friends were nominated by their fans and made the Hottest Female Blogger Calendar poll. I was faced with … Continue reading
Posted in Inspiration, Marketing
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