Category: Kim Krause Berg

You can usually tell someone’s gender as soon as you see them. Not so, with Blogs. I think mine is masculine looking and kinda resembles a car mechanic. It looks like so many others that are wearing the same uniform, but the name tag is different. Does the gender of a blog, or more to the point, its author, matter? There’s an interesting thread at Performancing started by Nick Wilson called Women Bloggers – BlogHER or BloggER?, in which heRead more…

Another press release on paying people to post in their blogs on different topics showed up today, only this time, there’s a twist to the business model. Now, if you blog for pay, you can donate your earnings to charity. I decided to take a look, again, at this pay for posting service offered by PayPerPost. Right away, I see they’ll be wanting my social security number when I sign up. No thank you. Before I make a committment, IRead more…

I was fortunate enough to get a preview peek at a new online publication on ecommerce. It’s given me hope that someday, I too, can sell you a pony online. The publication is 40 Ecommerce Tactics, it’s lengthy and a page turner. Okay, you may snore, but for someone with little background in marketing before diving online headfirst, this how-to is worth an investment. (You get 7 tactics for free, to preview it before you buy.) It’s a downloadable publicationRead more…

It’s not like I didn’t dream of living on a commune when I was growing up. I thought it would be perfect for me. But, I didn’t join one. And, I had that choice. Today, I became part of yet another “community”, and it was a complete surprise. I wasn’t asked if I wanted to join. I think I was just assimilated. I won’t say who it was that asked for the name I wanted to be known by inRead more…

All this talk about paying for posts and the various ways to handle forms of “payment”, from 9 cents for forum posts, to post bartering, sigh, and I was finding it all amusing. Until Andy Beal noted in his blog that blog innocence, integrity, honesty and knowing what you are reading is really real and not based on greed, is truly gone. Payperpost is in BETA. I didn’t get paid to tell you this. For the record, until I’m absolutelyRead more…

I’ve been working on websites since 1995 and, eleven years later, we are still trying to understand how to build a good one. Nobody agrees on what works best. Nor do they agree on how to make some work better. A gentle discussion has erupted into a serious inspection of persuasive web design, personas, usabilty and marketing in Persuasion Architecture and the Art of Agreement for Website Success. Not everybody is drinking the Eisenberg kool-aid. As we discuss Waiting forRead more…

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