Freedom From Link Color Blue
It’s been a personal preference of mine to completely ignore that usability rule attributed to Jakob Nielsen that active links be the color blue and visited links be purple. When those colors clash with your page design curtins, it’s no wonder so many people tossed out underline link decoration to get rid of them. What colors you choose seemed like such a petty, inflexible rule. So, in this E-consultancy interview with Jakob Nielsen, here was a surprise, when asked about what...
Read MoreCongratulations Nick and Ivana Wilson on the Birth of Baby Daniel
The price I paid for ignoring the headline where someone Twitter’s a live birth, and wouldn’t you know it? I know the Dad! Nick Wilson managed to Twitter the birth of his newborn son. Meanwhile, wife Ivana is delivering in water. I know a bit about midwives, birthing in water, etc. which made this news all the more interesting for me. Thanks for making my day, Nick with your news and clever way of delivering...
Read MoreShoot Out! Measuring the Performance of Web Analytics Software
What happens when you run multiple web analytics software tools side by side to test and compare their performance? Do they give different results and if so, why? Which one should you trust? Does one package always report higher or lower numbers than the other? How do they compare when measuring visitors, unique visitors and page views? A recent study shows it doesn’t hurt to analyze the tools that track and measure your data. Stone Temple Consulting set out to test 7 web analytic...
Read MoreBill Slawski and Loren Baker Discussion with Mike McDonald
“It’s my blog,” Bill Slawski says, towards the end of a debate about blog ethics and the possibility of adhering to a Code of Ethics. The interview of Bill Slawski and Loren Baker by Webpronews’ Mike McDonald features two discussions. One is on local search and the other, blog ethics. Bill dominates the discussion, which I expected because there’s a ton of information in his head. He can pull out facts and figures as effortlessly as my husband does. They have...
Read MoreLooking Back at SES NYC 2007: Part Three
By Friday, I was in my reporting groove and facing the task of reporting a technical session on AJAX, CSS and Search Engines. Ever since I told Eric about AJAX, he’s been fascinated by the possibities of what it can do. Me, on the other hand, can’t help thinking it’s the stuff in the little blue can. Eric got more out of the session than I did. He spent every available free second I had (and there were many while waiting to get through the Lincoln Tunnel later that day),...
Read MoreLooking Back at SES NYC 2007: Part Two
I can’t decide if I should be sad that I wasn’t invited to the party where there was pole dancing or not. Wednesday I eased into Wednesday by way of free breakfast. Funny thing about that. When we arrived to the hotel the night before, I proceeded to use the automatic check-in computer system. When I got to the end of the steps, after being assigned a room on the 8th floor, the machine wouldn’t cough up the room keys. This is happening to a couple who do usability and...
Read MoreBringing Search Engine Marketing to Your Business Doorstep: Jill and Pauline on SEMNE
For years, I imagined Jill Whalen, of High Rankings, crouched over her computer in her sweat pants or pajamas pouring over web page source code to be optimized for search engines. She always struck me as passionate about her craft and certainly, devoted to her newsletter readers every week as she’d patiently answer their questions. The first time I met her was in a hotel lobby in Boston two years ago, when I came as a guest to experience one of her High Ranking Search Engine Marketing...
Read MoreNational Pork Board Approves New Shirt for Breast Milk FundRaising
This past weekend proved to be productive between Jennifer Laycock, search engine marketer and owner of the The Lactivist Breastfeeding blog and the National Pork Board, who had ordered her to remove a shirt used to raise funds for an Ohio breastmilk bank. She has been offered a new, approved slogan – “The Original White Milk”. But more importantly, the response she got from the Pork Board fit what I had hinted at earlier in another post covering this. I felt that the members...
Read MoreWHAT? What? Rand Fishkin Pops The Question to MysteryGuest
I am such a lush. SUCH a big, romantic baby. Well. It’s done. Rand Fishkin, known to everyone in the search engine marketing industry as the gorgeous heart throb behind SEOMoz.org, popped the question to his long-time girlfriend, Geraldine, during her favorite TV show. Here is the commerical where he proposed during the Veronica Mars show. Here is her reaction. To be honest, I think Rand risked losing her. At any second, I was thinking they would need to call an ambulance, or get some...
Read MoreFairy Godmother of the Search Marketing Industry
Clearly, I’m about to ruin the true point of this new “Who’s the Coolest” contest running, and I should probably apologize right now, but it’s cold as hell in my office and the first funniest thing to see online in SEO-land since last week has just showed up. Andy Beal has written The Godfather of Search? What About the Godmother? He writes, “Last week I received a quick email from Jeremy Shoemaker, asking me who I thought the “Godfather of...
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