Category: Information Architecture/IA

Two hurdles web designers face when designing web sites are how to setup the information architecture and from there, create easy to understand navigation. Hopefully, an easy to understand navigation scheme also means easy to use. But, should we really have to THINK about navigation? I don’t want to. I want to be able to scan words that tell me where I am, where to go, what happens when I get there, and why I should take a few extraRead more…

Web site information architecture is an additional skill web designers may not have that you may need to outsource for. Information architecture is tied to usability testing and how humans search, sort, classify and order things. This is not the same as site architecture that SEO’s use in their work. Shari Thurow describes what information architecture is for web design, why its so important to design and how it relates to user centered design.  She offers logical examples and aRead more…

Have you ever sat around a large table with a group of people working on a giant jig saw puzzle? Some people are really good at it. They understand the puzzle. Others are content to find border pieces. It takes patience. It brings the group together while they put it all together. What if you have the chance to build your own house? You’ll hire an architect who listens to your goals, likes, dislikes and dreams. From that a planRead more…

As web site development requires intricate skills and knowledge of ever-changing technical skills, the traditional session on Site Architecture at the Search Engine Strategies conferences continues to inspire the audience. I will be joined by Adam Audette, Shari Thurow and Kristjan Mar Hauksson on Tuesday, March 23, in New York city to present Successful Information Architecture (previously known as Successful Site Architecture). In addition to the (outdated) description below, we cover information architecture how-to and its relationship to search engineRead more…

Just for fun, let’s figure out what information architecture is. Heck, I gave a presentation on it and still have to sit and think about this. It’s like explaining how to make soup. The experience of the activity itself holds the true magic. The folks at the IA Institute, along with the esteemed Peter Morville, have dreamed up a contest called Explain IA hoping to “advance AND promote IA”. As recently as this weekend, while following a lead I gotRead more…