Category: Ecommerce

SiteLogic’s Matt Bailey, while in Boston delivering a presentation at the Direct Marketing Association’s ACCM conference, managed to sum up three basic SEO truths (he calls them “mistakes”) into an article and as an added bonus, tossed in a 48 page power point presentation as well. He’s posted the whole party in The Basics of Search Engine Optimization. I’d tell you what the 3 biggest SEO mistakes are that businesses make, but that would totally ruin the fun. Go seeRead more…

No matter how hard you try, there is always something wrong with your website. There is always a critic. I have a friend outside the USA who thankfully alerts me of my 404 error pages, which I appreciate, even though I told him over the weekend he was making me scream at my own inability to be perfect. You don’t want to be caught with your pants down when trying to present a professional site. Since my work permits meRead more…

There’s an unusually high number of extraordinary writing this week that deserve mention. Each piece has something in it that may hit home for you and all are educational. First up is a debut article written for a print publication. The author, Sophie Wegat of Think Prospect, in Australia, is a Site Administrator for Cre8asiteforums and business owner. Her article is called Building a Website on a Budget (PDF link). She writes, When it comes to setting your online budgetRead more…

This is one of those “Kim is thinking again” posts, just to warn you ahead of time. Sometimes it feels right to just stop for a minute and take a look around. We come up with all kinds of excuses to do that. I have a few, so let’s skip that part and continue. Talking in Full Sentences is Becoming Extinct I’ve been on a huge “save the planet” kick for years, and recently it became so noticeable that myRead more…

I just took a web design survey. It took me less than four minutes, if that, thanks to the multiple choice options and easy questions. What slowed me down was the chance to speak up about women, driving long distances to work and single parenting. There is no shortage of web design/development talent. There is, however, a shortage of companies who want to hire talent, understand the value of well-rounded skills and are flexible enough to accommodate their needs. ThereRead more…

At long last, my copy of Professional Search Engine Optimization with PHP: A Developers Guide to SEO, has arrived. Written by Jaimie Sirovich and Christian Darie, I looked forward to its arrival because I consulted on the usability parts. When I first met Jaimie two years ago, we sat together during a session on some aspect of search engines, and I was impressed with his programming knowledge. He’s passionate and curious. I got to see a site search engine heRead more…

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