Category: Cre8pc

A look at the past year… I have likely forgotten something and if so, please let me know. Web Site Requirements Include Search Engine Marketing, page 43 of SES Magazine, Chicago Edition or on Clickz, Web Site Requirements: What to Include WebSite Magazine Moms in Business and Everyday Usability Everyday Usability – 14 Point Checklist for Success Constant attention must be given to how users and search engines interact with your site to ensure that you not only attract visitorsRead more…

True story. I was asked to quote on an SEO job for a web site completely built in Flash with AJAX and JavaScript for an extra added thrill. They had $500 to spend. Most of you would decline and so did I, but not before we got into a bit of a discussion when the agency insisted I was wrong about engines and Flash. For their company name, their site comes up in the number one spot. This, they sayRead more…

When I started the Cre8pc blog, in 2002, blogging was nowhere as popular as it is today. Back then, blogging was still related to diaries and journals and often of a personal nature. Mine has evolved as trends change. Today, it’s the leading communication device that allows me to stay in touch with readers and friends. I used to post here every day and then a few days a week and now, if I’m lucky, a few times a monthRead more…

Today two items from Cre8pc have been released…a usability “Just Behave” column blog post for SearchEngineLand and a video for WebProNews. How User Behavior Influences Search Results If you wanted to research something—the musician Johnny Cash, for example—would you go to a search engine or a library? There are many studies on search usage. It’s safe to say that at least 50% of people now turn to search engines for information. That number increases for certain types of searches, suchRead more…

I’m not sure what sets me apart from the pack of SEO’s and Usability folks out there, other than my having been doing web site related work since 1995. One thing has never changed. I do a lot of “work” for fun. And I barter. When I was on a panel at a search engine marketing conference, I described helping someone’s site rank past a competitor. The problem was reputation management related and included a domain dispute. When asked byRead more…

I like to keep things simple. I’ve found that when it comes to search engine marketing, usability, accessibility and user experience web design, the fear of doing something wrong can paralyze project momentum. I was asked, What new technologies adversely affect usability today? I replied, Any technique or technology that interferes with a user task is not recommended. Simple, right? Not so fast. In a perfect world (and with any smart business), putting a business online requires thought and planningRead more…

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