Category: Cre8pc

The recorded version of How User Centered Web Design Techniques Enhance Online Marketing is live and available to listen to anytime for free. Presenter: Kim Krause Berg, UX Manager, LiBeck Integrated Marketing Slideshare version or Listen to original recorded webcast.

While thinking about recent news surrounding the latest algorithm changes Google made and pondering something Matt Cutts has been saying about search, a picture came to my mind of a Google person arriving at my house delivering search results all packaged up for just me. The only thing missing was a little card. Perhaps someday search will be so intimately tuned in to us that such a personalized delivery of information will be possible. Of course, to do this, we’llRead more…

Due to the continued increase in work requests coming my way, I wanted to take the opportunity to clear up some confusion and share who I pass my overload to. Firstly, I am and always have been a solo artist. This means I get booked up in advance. The work comes from me only. Yes, I get requests from people who wish to join me and grow a real company, but I’ve never able to fit that in. Why? IRead more…

There’s nothing like returning to the bonfire to see how hot it really is. I was a rather good SEO back in the mid-90′s when I considered it fun to be one. Once everything was rigged by money, the work lost its thrill for me. Even though I moved into Internet software usability and user experience QA testing and usability/user experience web site design, and later, the art of information architecture, I was never able to sever my roots inRead more…

Somebody asked on Twitter the other day how to explain what a blog is to a client. I replied with something like, “Online diary or journal. Easy way to put up a web site.” You get 140 characters to “talk” in Twitter. So I had to be brief. She thought her client would most understand the web site part. I agree. This is what blogs have become thanks to the ease of the software they’re based on. Daily thoughts areRead more…

I keep forgetting to mention, that despite interrogating the founder of the SEMMYS, they somehow managed to nominate one of my articles. While the SEMMY awards are targeted to the search marketing industry, there is a Design and Usability category. It is there that an article I wrote for Website Magazine, called Everyday Usability – 14-Point Checklist for Success has been nominated for inclusion. Tomorrow, judges decide category finalists. Those finalists will be announced on January 25, 2010 and postedRead more…

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