Category: Cre8asiteforums

With every industry, there is an underground of folks who find more pleasure in wrecking a good thing.  Search engine marketing is no exception. Somehow, the idea that humans can outwit search engines became a challenge and even a battle.  For myself, as an SEO who brings usability and user experience design to the mix, the key to marketing and web design is understanding what people want.  It’s referred to as user behavior. Search engine computers are programmed to lookRead more…

Some of you may remember the JimWorld forums from the 1990′s. The owner and founder, Jim Wilson, passed away in 2003. When Jim Wilson passed on, his moderators and staff tried to keep his work alive. Today, the SearchEngineForums live on. Some of the staff from Jim’s forums, and other SEO/web dev forums, are now Admins and Moderators for Cre8asiteforums, which I founded in 1998. As I face more changes in the next few months for Cre8asiteforums, I do whatRead more…

I like accessibility. It’s taking some time to learn and there’s a lot to remember to do. Much of the documentation and standards for laws and guidelines are hard to understand. However, it’s well worth it and for some types of web sites and in some countries, meeting accessibility standards is the law. In my work testing sites, I can tell that most developers still miss the basics, like alt and link attributes, contrasts, text alternatives to scripts and plugRead more…

Every day another light bulb goes off in someone’s head when they wake up and realize that what they’ve been doing isn’t enough to count. Once, when I watched SiteLogic’s Matt Bailey present to a search engine marketing conference audience what their optimized web pages sounded like to people who relied on Assistive technology to use the Web, I could feel the entire room change. He’d made his point. Poor SEO techniques could make web site pages completely unusable forRead more…

I’m surrounded nearly every day with discussions both on and off line that cover Internet software and web site development. It’s part of my job to know what frustrates people. Sometimes the user experience is so pathetically bad that all you can do is try to grin and bear the ordeal and hope that someday, somebody, gets with the program. Take EasyPass, for example. In the State I live in, some roads are not free to drive on. There areRead more…

As an occasional Search Engine Strategies Conference Reporter for SearchEngineRoundTable , I can choose the topics I want to cover. I purposely combine topics I know something about, such as SEO and Usability, with areas I have no skills or knowledge about. This keeps me learning while I’m working. In New York last April, I chose AJAX and SEO because it was new to me. Far too new, frankly. I did my best to cover CSS, AJAX, Web 2.0 &Read more…

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