Category: Blogging

Yesterday I wanted to use my car but couldn’t find my car key. The last I’d seen it, I was handing it to my daughter, two days ago. We have 3 cars, plus the boyfriend’s mini-van (with the broken muffler), and since he practically lives here, that makes 4 vehicles jammed into the driveway. But I wanted mine. I did the usual. First, I “texted” her in school, so she wouldn’t get into trouble for having a cell phone onRead more…

It appears as though the pickings for those interested in both usability/user experience design and search engine optimization/marketing have one more conference to choose from in the same week. Jakob Nielson’s User Experience 2007 conference is set for December 2-7, 2007, in Las Vegas. So are: Pubcon – December 4-7, Search Engine Strategies Chicago – December 3 – 7. One wonders how this happened? Interestingly, from the search engine marketing side, more traditional speakers are filtering out into other largeRead more…

Yesterday I added a little something to my blog post that likely went unnoticed. It’s a habit I’ve gotten into and is something I’ve begun to share with clients when I review their web sites. I decided to point it out and tell you more about it. I had referred readers to a link labeled “The Art and Science of User Experience at Google” and prefaced the link with a sentence that explained the link was about a video presentationRead more…

I’ve been thinking about expectations we have and the responsibility that comes with having them. What happens when our expectations aren’t met? Does this mean we didn’t have the appropriate one? I’m feeling hurt by something someone has done and as I wrestle with this tiger of disappointment, I keep returning to the fact that it is my expectation that isn’t being met, not theirs. I don’t think the person who has saddened me has any idea I believed inRead more…

Mike Grehan let her rip at Clickz with SEO Is Dead. Long Live, er, the Other SEO by praising Google’s Universal Search. He tops it off by offering reasons for no longer needing the services of “SEO geeks”. His point is that it no longer is enough to fluff up pages organically and hope they’ll grow big and tall in search engine gardens. Universal search offers up images, books, links to maps, business directories and videos mixed into certain searchRead more…

Bryan Eisenberg, of FutureNow, has written an article called Web Marketing and Analytics: Process, Talent & Tools that raises several points about the practical, necessary work to be done in persuasive, user centered web site design. Firstly, he talks about the need for someone who can take audit or test data and actually do something with it. One of the failures of usability reports is the follow through afterwards. Many reports simply send site owners jumping over cliffs in frustrationRead more…

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