IT Job Hunting or Looking to Hire?
I’m happy to announce that Cre8asiteforums has launched a new jobs board for IT professionals, writers, advertisers and more. Some ways to get the most of the Cre8asiteforums jobs board: Subscribe to custom job alerts that contain only the jobs you’re interested in (e.g., just Web Design jobs in New York, NY): By email: http://jobs.cre8pc.com/jt/jobs/addedit_alert.php By RSS: http://jobs.cre8pc.com/jt/syndication/feeds.php By RSS (Custom): http://jobs.cre8pc.com/search By...
Read MoreCaptcha and Usability
Captcha is a necessary evil we put up with on the Internet. I did a little digging and found there is much to learn about it. I wrote about Capthca for my latest installment at SearchEngineLand – Recent Findings On Captcha & The User Experience The purpose of Captcha is to find a way to prove that you’re a human being and not a computer with abuse on its agenda. However humble and helpful the original goal, today there is software available to bypass Captcha’s, as well as humans...
Read MorePinky and the Brain, Search Marketing & User Experience Design
When Google went from being just another new search engine to the search engine, I couldn’t stop comparing the company to the cartoon series, Pinky and the Brain. In my mind, the conversation between Larry and Sergey was identical to the two lab mice: Larry: “Gee Sergey, what do you want to do tonight?” Sergey: “The same thing we do every night, Larry—try to take over the world.” For the cartoon, no matter what scheme Brain devised, the world was not his to take. Perhaps it was...
Read MoreHiring Web Site Information Architecture – Tips for Better Decisions
Web site information architecture is an additional skill web designers may not have that you may need to outsource for. Information architecture is tied to usability testing and how humans search, sort, classify and order things. This is not the same as site architecture that SEO’s use in their work. Shari Thurow describes what information architecture is for web design, why its so important to design and how it relates to user centered design. She offers logical examples and a warning...
Read MoreSES NY Speaker Deadlines and Pre-Agenda Pricing
Today is the last day for pre-agenda discount pricing for those heading for the New York Search Engine Strategies conference in March. The New York conference is very popular, with education, training and networking opportunities in abundance. This is not one to miss! Register today for your pre-agenda pricing, plus another 20% discount. They have also announced speaker deadlines, which are around the corner. Go to SES New York 2012 Deadlines Proposing a session: Jan 31 Speaking submission:...
Read MoreSave Money on Your Search Engine Strategies Conference New York Trip
I’m thrilled to tell you that as Founder and Owner of Cre8asiteforums, I can offer Cre8asiteforums members 20% off your registration fee for the next Search Engine Strategies Conference to be held in New York City in March. Visit Cre8asiteforums to sign up as a new member and register for the conference using your 20% off code. The New York Search Engine Strategies conference is one of the largest of their global events. This year’s keynote speaker is a true genius! This is your...
Read MoreSlideshow: Web Design Techniques To Enhance Online Marketing
For those who haven’t seen it, I presented a webcast for the American Marketing Association last June. Here is the free slideshow of the presentation. Aquent/AMA Webcast: How User Centered Web Design Techniques Enhance Online Marketing View more presentations from Aquent Webmaster When a search engine giant such as Google has a large usability department, you can be assured that user experience is vital to online and offline marketing. This webcast session will debunk the myth that...
Read MoreBalancing Search Marketing & User Experience: Why Bother?
Yesterday a colleague asked me to find information on software application response times. I responded with some qualifying questions to refine my assistance but what it boiled down was this: the corporate powers wanted to know how much they could fudge things so that an ecommerce software application could roll out into “production” even though it wasn’t ready to effectively respond to customers. Could this be a problem and if yes, who says so? Selling Customer Experience Most online...
Read MoreNo Guidance, No Interaction, No Sale: Improving Internet Shopping Usability
A good friend recently told me a story about how a company built a web site that needed user instructions to use it. The only page that was allowed to put a link to those instructions was the homepage. Therefore, should a visitor arrive via a search engine to a landing page within the web site, they were out of luck. No guidance, no interaction, no sale. I went Christmas shopping online for a computer armoire. I knew exactly what I wanted because I had done previous research on the manufacturer...
Read MoreWeb Accessibility: A Shared Responsibility
My friend, Joe Dolson, is my accessibility guru. Here is a new slideshow he has put up on Slideshare. Web Accessibility: A Shared Responsibility View more presentations from Joseph Dolson To learn more from Joe - Joe...
Read MoreSneak Preview: Emotional Design and Affective Computing
According to popular prejudice, women embody ‘emotion’ and ‘irrationality’ whereas men embody ‘rationality’ and ‘objectivity’. As such, designing for emotions/affect stir up gender issues. Are women better designers of technology which uses emotion and affect? Affective Computing, Affective Interaction and Technology as Experience One free chapter and several videos are available now for Affective Computing, Affective Interaction and Technology as...
Read MoreCommon Web Site Usability Mistakes
When you built your first web site, didn’t you just want to promote it everywhere with big bold letters saying, “HEY EVERYONE! COME HERE AND LOOK AT MY WEBSITE! ISN’T IT GREAT?” Or, when you submit your web site to forums for web site reviews, what do you typically ask for? You may write, “Tell me what you think of my web site” or “Which color do you like better, blue or red?” or “Did I optimize for search engines properly?” The worst mistake you will make as a web site...
Read MoreThe Secret Influence Of Search Behavior
Did you know that Rachel Ray grounds up toasted pumpkin seeds, adds some herbs and uses the mixture to coat chicken? Me neither. One day, after my daughter mentioned this to me, I started thinking about how people’s eating habits are changing everywhere. More fast food restaurants serve healthier, lower fat meals. Today’s families use different herbs to prepare food than their parents’ generation. In my house, you may find your salad has apple, pineapple or oranges in it. A few years...
Read MoreCapitol One Owns CNN
Banner blindness? How about the practice of owning a web site’s real estate and holding it hostage in the name of marketing? CNN.com does this often and each time I wonder at the logic of placing 3, 4, 5 or more ads from the same company on a homepage. Click images for a better view. Isn’t this a bit...
Read More







