Comments on: Ten Ways to Improve Product Images http://cre8pc.com/2010/01/18/ten-ways-improve-product-images/ Kim Krause Berg, Web Site Usability/SEO/IA Consultant Tue, 10 Jan 2012 18:33:16 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: joelchrist http://cre8pc.com/2010/01/18/ten-ways-improve-product-images/comment-page-1/#comment-6987 joelchrist Mon, 25 Jan 2010 06:45:40 +0000 http://cre8pc.com/?p=1694#comment-6987 Really great info about selection of image for my product. It would add more spice to my product marketing online. Thanks. Really great info about selection of image for my product. It would add more spice to my product marketing online. Thanks.

]]> By: Risa http://cre8pc.com/2010/01/18/ten-ways-improve-product-images/comment-page-1/#comment-6978 Risa Tue, 19 Jan 2010 17:11:16 +0000 http://cre8pc.com/?p=1694#comment-6978 Hi Kim, Great post about the importance of photos. Since people can't touch, inspect, and turn items around with their own hands, it's important to have many, many photos. Sometimes, depending on how big the item is, I could have 10+ photos for each item. I received a call from a lady who was upset that the item she received did not have a back. It is hung on a wall and did not require a back. Nevertheless, ever since then, I take photos of the backs of items. I shoot the item from straight on top, from a 45 degree angle, from eye level, from the side, etc. Although I have a light box, I still prefer to take photos outside in the bright sunlight. I find that the sun is the most awesome light of all, even if there are shadows. Great push to do videos. I've been procrastinating doing them - I don't really want to be like Vanna White or the QVC lady, but I think I'll try it this year and see what it does for conversions. Hi Kim, Great post about the importance of photos. Since people can’t touch, inspect, and turn items around with their own hands, it’s important to have many, many photos. Sometimes, depending on how big the item is, I could have 10+ photos for each item. I received a call from a lady who was upset that the item she received did not have a back. It is hung on a wall and did not require a back. Nevertheless, ever since then, I take photos of the backs of items. I shoot the item from straight on top, from a 45 degree angle, from eye level, from the side, etc. Although I have a light box, I still prefer to take photos outside in the bright sunlight. I find that the sun is the most awesome light of all, even if there are shadows. Great push to do videos. I’ve been procrastinating doing them – I don’t really want to be like Vanna White or the QVC lady, but I think I’ll try it this year and see what it does for conversions.

]]> By: Deborah http://cre8pc.com/2010/01/18/ten-ways-improve-product-images/comment-page-1/#comment-6977 Deborah Tue, 19 Jan 2010 13:02:05 +0000 http://cre8pc.com/?p=1694#comment-6977 Thanks for the tips Kim. I think we're all guilty of forgetting to zoom in on products. For videos, consider that not everyone wants to view the entire video, and wants a quick way to get to the content. Plus, who has 100 hours in a day to view all the video people are posting to the web? Add transcripts of videos for: 1. people can review quickly and 2. for those people using screenreaders Also, the transcript is an SEO silver bullet. Thanks for the tips Kim. I think we’re all guilty of forgetting to zoom in on products.

For videos, consider that not everyone wants to view the entire video, and wants a quick way to get to the content. Plus, who has 100 hours in a day to view all the video people are posting to the web?

Add transcripts of videos for:
1. people can review quickly and
2. for those people using screenreaders

Also, the transcript is an SEO silver bullet.

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