Did You Know?
Customers Don't Love You Because You Rank High
There are “best practices” for increasing conversions, whether it's PPC landing pages, shopping cart and forms, or any page on your web site intended to bring in revenue, traffic or referrals from satisfied customers.
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Yearly Archives: 2009
Contest Illustrates Disconnect Between Marketing and User Experience
This is the time of year for annual polls and content. They make for great link bait. If you make such a list, this may be proof your work was noticed by your peers. Perhaps you are overlooked. One recent … Continue reading
Posted in Marketing, SEO/M Industry People
3 Comments
IA, SEO & UX: $500 Won’t Fix This Mess
True story. I was asked to quote on an SEO job for a web site completely built in Flash with AJAX and JavaScript for an extra added thrill. They had $500 to spend. Most of you would decline and so … Continue reading
Posted in Cre8pc, SEO/M Industry General
Tagged adam audette, chicago, Kim Krause Berg, peter morville, SES, shari thurow, ux
4 Comments
She Has Something to Do With Web Sites
This year my family went out in all directions for Thanksgiving. My husband, Eric, and I went to my Mom and Dad’s for dinner. Not 5 minutes into the meal, Dad asks, “What is it. Again. That you do again?” … Continue reading

