I have a meeting to get to but wanted to share my latest article for Search Engine Land, called The Impact Of The Internet On Human Behavior.
Are we worn out with social media? Do we really suffer from Internet fatigue? I think the answers depend on several factors, such as your age, where you live, personality, income, work life and personal values. To be sure, Internet marketers are having a blast and can’t quite figure out what all the fuss is about. And yet, in private, some of them admit they’re indeed worn out.
I believe we’re learning to cope with the technologies we’re inventing and people still prefer simplicity.
On “PR Sculpting”, Shari Thurow wrote this,100% Organic You’d Be Wise To “NoFollow” This Dubious SEO Advice, back in March 2008.
If you want a site to have an effective information architecture for both end users and search engine spiders, then create a good information architecture. Search usability professionals have been doing this for years, creating web pages that rank and convert, and continuing to evolve their interfaces. Now I see SEO professionals moving back to a familiar strategy: building one thing for software spiders and another for site visitors. Honestly, I believe this dubious SEO advice is an accident waiting to happen.
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Hey Kim, Good one on social media and I that piece on “websites with darker colors”.. Umm interesting.. And I share similar thoughts like Shari Thurow – “Now I see SEO professionals moving back to a familiar strategy: building one thing for software spiders and another for site visitors. Honestly, I believe this dubious SEO advice is an accident waiting to happen”. Do we think of something compelling for readers and relevant for search engines.. at same platform? Just a rough thought..
I agree. I think the whirlwind of social networking has taken over the internet, but Internet Marketers still seem to be keeping up with the Jones’ (so to speak). There will always be new social media sites, basically every day, not many will get to Facebook, MySpace or Twitter status but they’re all hoping to be the ‘next big thing’ in the social world. I think social media has opened up a new wave of getting traffic to your site, it’s not just business anymore, it’s more personal.
The evolution of marketing trends is inevitable. It’s a challenge for search engine marketers to keep updated about the rising trends and to stay competitive despite the changes.