I have a meeting to get to but wanted to share my latest article for Search Engine Land, called The Impact Of The Internet On Human Behavior.

Are we worn out with social media? Do we really suffer from Internet fatigue? I think the answers depend on several factors, such as your age, where you live, personality, income, work life and personal values. To be sure, Internet marketers are having a blast and can’t quite figure out what all the fuss is about. And yet, in private, some of them admit they’re indeed worn out.

I believe we’re learning to cope with the technologies we’re inventing and people still prefer simplicity.

On “PR Sculpting”, Shari Thurow wrote this,100% Organic You’d Be Wise To “NoFollow” This Dubious SEO Advice, back in March 2008.

If you want a site to have an effective information architecture for both end users and search engine spiders, then create a good information architecture. Search usability professionals have been doing this for years, creating web pages that rank and convert, and continuing to evolve their interfaces. Now I see SEO professionals moving back to a familiar strategy: building one thing for software spiders and another for site visitors. Honestly, I believe this dubious SEO advice is an accident waiting to happen.

HOT Topics at Cre8asiteforums:

Opinion: Media, Social Or Not, Does Not Cause Change
(Strong opinions)

Web Sites With Darker Colors (Educational discussion)

Cubical Action Figures: Explaining design concepts in an engaging way (Emotional web design)

It's Fun to Mix Barter, Volunteer and Paid Work
How Do You Retire When You Work on the Internet?


Kim Krause Berg’s long background in web design, SEO and usability includes software application functional and user interface testing, accessibility, information architecture and persuasive design. She shared her passion for Usability and SEO through her site and private consulting at Cre8pc for 17 years. Kim founded Cre8asiteforums in 1998. In the fall of 2012 she sold her forums to Internet Marketing Ninjas and retired from private consulting to join their Executive Management team where she continues her work in usability testing, customer experience and conversions design.

My Online Course: Web Site Usability 101


American Society for Information Science and Technology (ASIS&T)

Information Architecture Institute

Usability Professionals Association (UPA)