I was fortunate enough to get a preview peek at a new online publication on ecommerce. It’s given me hope that someday, I too, can sell you a pony online.

The publication is 40 Ecommerce Tactics, it’s lengthy and a page turner. Okay, you may snore, but for someone with little background in marketing before diving online headfirst, this how-to is worth an investment. (You get 7 tactics for free, to preview it before you buy.) It’s a downloadable publication, so that it can be updated and kept current.

Reading 40 Ecommerce Tactics has done what I was hoping it would. It has me thinking about trying new things. Actionable advice is provided so readers know just what to do and when to do it. It’s not a glossy, “You too can be a millionaire in 3 days”, publication. Rather, I found it to be educational, reader friendly and the type of guide I could refer to often.

I like to hear experiences from those who are in the trenches of online selling, so I started a thread called How to Design Products That Sell Online, From passion to profit?.

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Kim Krause Berg’s long background in web design, SEO and usability includes software application functional and user interface testing, accessibility, information architecture and persuasive design. She shared her passion for Usability and SEO through her site and private consulting at Cre8pc for 17 years. Kim founded Cre8asiteforums in 1998. In the fall of 2012 she sold her forums to Internet Marketing Ninjas and retired from private consulting to join their Executive Management team where she continues her work in usability testing, customer experience and conversions design.

My Online Course: Web Site Usability 101

Member:

American Society for Information Science and Technology (ASIS&T)

Information Architecture Institute

Usability Professionals Association (UPA)