One of the nagging thoughts that’s been on my mind, especially as a result of beginning to perform blog usability reviews and comments on Blog Usability Interview with Kim Krause Berg is that I wonder how many bloggers even WANT their blogs to be usable?

By that, I mean, do they want their blogs to be user (reader) centered? Do they want it to be read every day, or visited once in awhile? Do they want to write to their readers, or speak at them?

It relates to incentives. Goals. What’s curious to me is that so many blogs aren’t genuine blogs. They are, as Michael Martinez has been calling them, “Mushblogs” or “Frogblogs”. I see these in my feeds quite often and have started to figure out which are not worth clicking on. They are titles with a gobblety gook of words and/or description of words that are tossed into a heap and make no sense. These are blogs that aren’t for people and so, usability isn’t considered.

I was wondering. For you that are blog owners. How much do you really, honestly care about the usability side? By this I’m referring to meeting your visitors needs, conveying your posts with clarity and thought, and related things like communicating brand or creating community. Or, is the sole priority to rank in engines and/or generate ad revenue and nothing else matters?

Discussion and Poll: Do You Want Your Blog to Be User Centered?

Aaron Wall Interviews Kim Krause Berg
Free Choice and The Usability of Links


Kim Krause Berg’s long background in web design, SEO and usability includes software application functional and user interface testing, accessibility, information architecture and persuasive design. She shared her passion for Usability and SEO through her site and private consulting at Cre8pc for 17 years. Kim founded Cre8asiteforums in 1998. In the fall of 2012 she sold her forums to Internet Marketing Ninjas and retired from private consulting to join their Executive Management team where she continues her work in usability testing, customer experience and conversions design.

My Online Course: Web Site Usability 101


American Society for Information Science and Technology (ASIS&T)

Information Architecture Institute

Usability Professionals Association (UPA)